Net Promoter Score
Net Promoter Score The Net Promoter Score, or NPS®, is based on the premises every business’s customer can be divided into three categories: Promoters, Passives, and Detractors. By asking one simple, yet vital question that allows you to track promoters and detractors...
What are you selling – you or the business?
What are You Selling – You or The Business? Is it you or the business? It is no good saying to a buyer: “I work five days a week in this business and eight hours a day.” They will not like this since it is unlikely there is a business there to be...
Avoid new ventures/diversify
Avoid new ventures/diversify “Let’s diversify – it’ll make us more attractive to a buyer” It is a suggestion I have heard many times. However, in my experience, pricing power comes with being in a niche market. In particular the right pricing strategies can be used to...
Integration
Integration Why is integration, which is mixing the two businesses together after the completion, so important? The reason is most transaction fail to deliver the value expected for the buyer. Why is this? In their book Why deals fail & How to Rescue Them, the...